The digital economy is solely a golden opportunity for Africa to leapfrog and lead all other continents into the a more sustainable development. It’s a ripe market full of opportunities, especially in infrusturecture, water , food, logistics etc.
Most digital products have been built for 2 billion consumers leaving 5 billion offline market (majority in the developing countries). That’s a huge market! The biggest opportunity for entrepreneurs is to leverage on digital technologies to deliver services to the next 5 Billion. When you see entrepreneurs that are organizing these market, they are laying the foundation for the future unicorns.
Agriculture can and should not be left behind in these digitization age. We should incorporate ICT not as an independent initiative in agricultural practices but as a core fabric enabling each of these activities. ICTs can streamline most of the challenges along the value-chains eg access to knowledge on markets, market linkages, crop management, access to financing and insurance services.
Knowledge remains one of the biggest challenge preventing modernisation of smallholder farming in Africa. By improving knowledge dissemination to these farmers, we increase their ability to be economically attractive, able to make better decisions and reduce production risks!